About the Role
Create and Manage Ad campaigns for clients
Requirements
Job Description:
As a Meta Ads Specialist, you will be responsible for creating, managing, and optimizing paid advertising campaigns on the Meta platform, including Facebook, Instagram, and other associated properties. You will work closely with our marketing, creative, and analytics teams to ensure our campaigns are impactful, data-driven, and aligned with our overall marketing goals.
Key Responsibilities:
- Develop, implement, and manage Meta advertising campaigns to meet business objectives.
- Conduct audience research and segmentation to ensure campaigns reach the most relevant and high-converting users.
- Create compelling ad copy and visuals in collaboration with our creative team to enhance ad performance.
- Monitor and analyse campaign performance using Meta Ads Manager, providing detailed reports and actionable insights.
- Continuously test and optimize ads, including A/B testing, to improve click-through rates, conversion rates, and overall ROI.
- Stay up-to-date with Meta platform updates, trends, and best practices to ensure our campaigns are always at the cutting edge.
- Manage advertising budgets effectively, ensuring maximum return on investment.
Qualifications:
- Proven experience in managing successful Meta advertising campaigns (Facebook, Instagram).
- Strong knowledge of Meta Ads Manager and related tools.
- Excellent analytical skills with the ability to interpret data and provide actionable insights.
- Experience with audience segmentation, targeting, and remarketing strategies.
- Creative mindset with a strong eye for compelling ad visuals and copy.
- Strong communication and teamwork skills, with the ability to collaborate across departments.
Preferred Skills:
- Experience with other digital advertising platforms (e.g., Google Ads, LinkedIn).
- Familiarity with e-commerce or lead generation campaigns.
- Understanding of conversion rate optimization (CRO) principles.
Why Join Us?
- Opportunity to work in a fast-paced, innovative environment.
- Be part of a collaborative and supportive team.
About the Company
We're EEZY360, we redefine the concept of marketing. Positioned as the external marketing department for small businesses, we provide unmatched services at a cost-effective rate, eliminating the need for hiring an apprentice.
We are passionate storytellers, driven by the belief that every brand has a unique story to tell. Our core strength lies in content creation, where we excel at crafting narratives that resonate deeply with audiences. By harnessing the power of storytelling, we elevate brands and help them stand out in a competitive marketplace.
Our approach seamlessly integrates content creation with social media marketing. We specialize in transforming raw visuals provided by our clients into captivating content that speaks directly to their target audience. Through strategic social media management, we ensure that every piece of content serves the purpose of converting viewers into loyal customers.
At EEZY360, our mission is simple: to drive more customers and sales to small businesses. We achieve this by leveraging our expertise to transform raw footage and photos into viral content, tailored to captivate target markets. By maximizing customer engagement, we elevate clients brand's presence and help them achieve their business objectives.
Join us at EEZY360 and be part of a team that's dedicated to reshaping the future of marketing.